Ozempic Weight Loss Trend Impacts Those Who Need It Most 

By: Jenna Janssen OMAHA, Neb- Ozempic, a diabetes medication initially created to help manage blood sugar in Type 2 diabetes patients, has become a widely promoted weight-loss aid on social media, with influencers and celebrities endorsing its rapid results. The drug’s weight-loss potential, showcased heavily on TikTok, has contributed to a 594% surge in prescriptions among young adults over the past three years according to JAMA Medical Journal. 

A box of Ozempic, a semaglutide injection, originally intended to treat Type 2 diabetes, Ozempic has recently surged in popularity as a weight-loss aid, leading to shortages. (Photo/ USA Today) 

UNO psychology major Thomas Rowe said the casual, joking approach to Ozempic on social media can normalize off-label use in risky ways. “Joking is a coping strategy, especially for young people who feel like outcasts,” Rowe said. “Sometimes, that joking becomes self-deprecating, and it turns into your reality not always the best way, unfortunately.” 

A collection of Tweets joking about the drug Ozempic. Experts say the joking leads to normalization and makes more people feel comfortable trying the drug (Photo/ Jenna Janssen).

Yet, as the medication is increasingly used for non-diabetic purposes, diabetics like Emilia Dona-Munoz said the trend is creating real-world complications for those who rely on Ozempic to survive. “It’s frustrating,” said Dona-Munoz, who lives with Type 1 diabetes. “Medicine is already so difficult to come by and so expensive. Celebrities treat it simply as a weight-loss drug, and now there are shortages it’s really a lifesaving medicine.” 

According to a report from analytics firm Trilliant, due to Ozempic’s booming popularity, U.S. prescriptions have risen by 304% over the past two years, Health with non-diabetic use accounting for a large portion of that increase. The shortage of medicine is reported to last to the end of 2024.